» Shell

Another IMC client. This time it was industrial scale 3D design for the Shell Helix brand. Shell wanted something striking to present the brand, act as an advertising opportunity and only hold a few bottles due to stock turnover rates. I designed giant iconic-style mechandising units for a global campaign. Massive bottles with a poster site on the back. Also did pitching and some of the client liason work (Melissa did the hard bit, now at Arc if you want to give her a job). In the end I think they were only built in Brazil. If you go there you might see one knocking around the back of a petrol station. Or not.

Links + Stuff


The website of Robin Garms, my partner and creative director at Publicis.

» Nick Cave

The greatest singer songwriter ever. Well I think so.

» Giles Angel

Photographer, and retoucher. And a friend.

» Holy Moly

Rules of modern life.

» La Maison des Beaux Arts

Bed and breakfast and holiday apartments in Nontron, Dordogne.